One effective way of building a strong client trust and brand is by always keeping in touch with your client and website visitors.
The trouble with online shopping is that many customers are disconnected from someone who can answer their questions in real time with precision.
Rather than watching potential customers click away from their e-commerce sites, many businesses have been adding live chat support. As it turns out, live chat has the ability to provide the convenient answers that customers want, while also adding significant benefits to the staff and bottom line of companies.
Nine out of ten consumers want to be able to use messaging to talk to businesses. And when you have a website experience that matches, you won’t just get happier visitors — you’ll get more leads and you’ll close more sales.
In this post I’ll be introducing to you an awesome chat software I stumbled upon recently – Drift
This post is not based on what is currently considered the most popular or trending live chat app, But what we consider to be the most Innovative live chat we recommend for 2017.
Drift is a chat software / service that allows you to message your website visitors in real time. It literally takes less than 5 minutes to setup and comes bundled with a ton of amazing features. I use Drift for this and all my websites. I’ve tried other amazing chat apps too. I was one of the first persons to use Tawk.to, Live chat and other popular chat apps.
What amazes me about Drift is – well, everything about Drift is amazing, But, I’m most impressed about it’s ability to integrate many popular web tools such as Slack, Mailchimp, Zapier, DriftBot (Yes, this chat app can be integrated with Artificial Intelligence), Segment e.t.c.
Below are the features of Drift that I find very amazing!
# Customizable Chat Widgets
With Drift, you can make as much customization as you want
- Make Drift a seamless part of your site by matching the icon style and color to your brand.
- And it doesn’t stop there. You can also customize the colors of the chat bubbles and pick your own font.
- Use your own words by customizing your Online/Offline messages and Email Capture text.
- With the ability to display the Drift widget in more than 27 languages, we’re bound to speak your language.
Yes, I believe you’re always online waiting for your website visitors to ask for help and you would readily offer help. But, what if like 90% of the time customers who actually need help don’t ask? what happens then? That’s where In-App messages come in.
With Drift, you would always offer to help them. This is something great as you’ll get more people actually telling you what they want .
#Follow Up Emails
Sometimes when somebody is talking to you via chat on your site or in your app, they leave. They have things to do, which is totally fine.
With Email Follow Up, after 15 minutes, if the person you were talking to hasn’t seen your most recent message, the entire conversation is emailed to the customer. When they reply to the email, it will also get posted to your conversation in Drift so you don’t miss anything either.
Now you can rest easy knowing that customer wasn’t left hanging.
Modern customers expect a direct line to the people inside of your company. They don’t want to fill out a form and then wait for hours to hear back from a sales rep or play phone tag with support. People expect businesses to respond on their terms when it’s most convenient to them as a customer — not the company. And now with Drift Profiles, you can deliver on those expectations every single day.
Drift uses machine learning to understand the conversations your prospects and customers are having with your company, and can help ensure they are always connected with the right person or team (e.g. Marketing, Sales, Support).
Driftbot is able to understand all of the conversations your customers are having with your company, and help do exactly what we mentioned earlier — get the right message to the right person at the right time. No more worrying about sales reps wasting time with support questions, or angry customers going unanswered for days.
#Android and IOS apps
Drift also has an Android and IOS apps. Now, you don’t need to be in front of a laptop to communicate with your clients or visitors, you can do that right from your phone.
There are lots of features that comes with Drift, more than Hundred. This is because you can integrate it with lots of other third party apps.
I believe Drift has the potential to take over the live chat app market due to it’s amazing features ( Didn’t I metion the Machine Learning!). I use it and I am fully satisfied with it.
Hey, look at my chat icon! tap it! Let’s discuss!